Rob Kaplan
Co-founder and Senior Advisor

Rob is Founder and CEO of Circulate Capital, an impact investment management firm dedicated to financing companies, projects, and infrastructure that prevent the flow of plastic waste to the world’s ocean and advance the circular economy.

Prior to Circulate Capital, Rob co-founded and was Managing Director of Closed Loop Partners, an innovative platform for impact investing, sustainability, and the circular economy.  Rob oversaw strategy and new business model development, as well as day-to-day operations. The Fund has deployed more than $40M into recycling and circular economy investment opportunities focused in North America. Rob remains a Senior Advisor to Closed Loop Partners and its portfolio of companies.

Rob also served as Director of Sustainability for Walmart Stores, Inc. where he was responsible for packaging, customer engagement, and integration with the Consumables business, including personal care and household cleaning. Rob previously led Walmart’s cross-functional efforts to eliminate 20 million metric tons of greenhouse gas from the supply chain.

Before joining Walmart, he helped lead corporate responsibility and brand strategy for Brown-Forman Corporation, which produces and markets spirit brands such as Jack Daniel’s. Rob developed marketing strategies to engage consumers, improve social and environmental performance, and advance business objectives.

Rob received his MBA from the Haas School where he studied marketing, corporate responsibility, and social entrepreneurship. Prior to graduate school, Rob was State Communications Director for Fight Crime: Invest in Kids California and a political consultant for M&R Strategic Services in Washington, DC. Rob received his undergraduate degree in political communication from the George Washington University where he learned that perception is reality.

 

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